A 9-part course with expert marketing advice & steps on how to create landing pages for higher converting campaigns.
This landing page course for smart marketers. (i.e. marketers that focus on conversions and not hype)
If you’re reading this, then you’re probably interested in getting more success from your online marketing.
Any smart marketer “gets” that once you’ve done all that hard work to get visitors to your website, the next big step is to convert them into leads for your business. But what’s the best way to get them to convert? Landing pages , that’s what!
What’s a landing page?
A landing page can be any page that someone lands on after clicking on a call-to-action on an advertisement, search engine result, or website. The purpose of a landing page is to capture leads that enable you to sell your products to people in the future.
Why should I have landing pages?
Tthe ultimate goal of your website to have the visitor purchase immediately, but this is actually even rarer than you think–96% of first-time visitors to your website aren’t ready to buy. It’s a prime reason why you need landing pages.
The next best option is to generate a lead by capturing visitors’ contact data and adding them to your sales funnel. You will now have the opportunity to email them and nurture them down your sales funnel by continuing to market to them via email, phone calls, or social media to influence them to buy from you.
The more landing pages you have, the more opportunities to generate leads and fill your funnel.
That’s what the course is all about. Giving marketers access to the best insights on how landing pages can improve your conversion rates by generating more leads, email list subscribers and most importantly sales.
What’s in this course?
In this 9-part course I will walk you through everything you need to know to create high-converting landing pages. The course includes step-by-step instructional videos so that you can follow along, creating your own landing pages as you go.
What are the requirements?
Basic Marketing Knowledge is understood
What am I going to get from this course?
Over 40 lectures and 4.5 hours of content!
Get the blueprint for the perfect landing page, and find out how to create a great page that converts
How you design your call-to-action, and where you put it for campaign success.
Learn how to design lead forms that convert
Learn effective techniques for writing great headlines, calls to action, benefit statements and more.
Understand how to use simple marketing psychology to make your landing pages convert more prospects into leads.
We’ll teach you how to keep marketing to your leads even after they have converted!
Get inspired by a collection of beautiful landing page designs.
What is the target audience?
Entrepreneurs and business owners
Website developers, graphic designers and copywriters
Freelancers, coaches and consultants
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